Advisory Board
Advisory Board
Barbara Alden Taylor
Barbara Alden Taylor is founder and president of Alden Taylor Associates, a public relations, marketing and corporate communications consultancy for corporations and nonprofit organizations. Previously, Barbara was Chief Marketing Officer of The Association of Junior Leagues International Inc. Barbara’s career includes senior management positions spanning the corporate, public and nonprofit sectors. She founded a public relations firm specializing in marketing for luxury products and services, which she sold to the international communications firm, BBDO. Subsequently, she held senior executive positions in marketing communications and corporate affairs with three international public relations agencies during which she counseled Fortune 500 corporations and government agencies globally. She also was SVP of Global Corporate Affairs for Benckiser and Coty Inc. Barbara is trustee of the Madison Square Boys & Girls Club, a trustee emerita of Smith Collage and a Council member of The University Club of New York. Her memberships include the Women’s Forum, the advisory committee for the Women and Foreign Policy Program at the Council on Foreign Relations and the Fellows of the Library of America.
Beverly Beaudoin
Beverly Beaudoin is Principal Consultant, Beverly Beaudoin And Associates. She leverages her extensive experience in digital transformation to advise companies from e-commerce start-ups to those in mature life cycles where digital transformation, technology enablement and rapidly evolving strategies are key to succeeding in the global connected marketplace.
Previous Experience
Beverly is a former advertising agency and technology company C-suite executive.
As President & COO of Bigfoot Interactive, Beverly led one of the pioneering email CRM companies at the turn of the Millennium. Working with Fortune 1000 companies, Bigfoot helped these organizations retool their customer databases into one-on-one digital communications that forever changed how companies communicate with their customers.
During her extensive advertising career, Beverly led organizations as Managing Director, Ayer Direct, division of NW Ayer; Managing Partner, Bozell Direct, a division of Bozell Worldwide and General Manager of DIMAC Direct. In each of these capacities, she led reinvention efforts which resulted in dramatic revenue growth and increases in gross margins. She has worked on iconic brands such as American Express, Avon, AT&T, Citi, DeBeers Diamonds, P&G, J&J, Bayer, Novartis, Pfizer and Verizon.
Sara E. Cassis
Sara worked in the Reinsurance industry for 32 years, rising to the position of Managing Director of Marsh and McLennan.
She then worked with a team of reinsurance executives and founded a boutique reinsurance brokerage company. After several years the company was sold to an independent reinsurance company. Sara worked at that company as a senior executive officer helping to transition the clients until her retirement.
After retirement, Sara was involved in several entrepreneurial ventures in pet foods and women’s fashion.
She is now head of a newly founded company, Women Design Network, a company that helps direct the marketing of five select designers in the jewelry and clothing industries.
Sara’s outside activities have included being President of her Fifth Ave. Cooperative and Senior Warden of her Church’s Vestry.
Susan Falk
Susan Falk has over 30 years of executive experience in creating, developing and running fashion businesses. She has an impressive track record across a diverse set of business environments including rapid growth, turnaround, brand repositioning, wholesale, brick and mortar retail and e-commerce. Her background includes serving as CEO and President, public and non-profit board member and proven top operating executive in businesses ranging from $100 million to $1.5 billion in revenue. She has earned the reputation of being a talented hands-on leader as CEO/President of such marquee names as Express, Henri Bendel, The Body Shop and Betsey Johnson.
Susan graduated with a Bachelor of Science from Arizona State University and has resided in New York City for 28 years. She is a member of the International Women’s Forum, The Committee of 200 and World Presidents Organization.